We handle all elements of our client's direct mail campaigns including design, printing and mailing.
Our flexible systems allow us to customize letter content for each of your customers through the use of flexible database merge and digital printing capabilities. For the highest level of targeting, we can provide A/B testing of letter content in order to maximize the response to your mailings. For example, we can send out a mailer offering a discount for prompt ordering versus a mailer without a discount. Based on the response rates we can then determine if the discount increases sales proportionately more than the cost of the discount.
We will coordinate all the elements of record selection, printing services and mailing requirements for you.